Chaco

A funky sandal brand that’s fun-as-hell to write for. Work includes brand and campaign development, social, digital… the whole sha-bang.

Fit for Adventure®

This relaunch expanded Chaco’s tagline “Fit For Adventure”, finding a way to make it appeal to all of #ChacoNation from first-time adventurers to crunchy granola campers.

Fit For Adventure

Launch video for Chaco’s refreshed 2020 campaign.

Chillos Intro Video

Launching during the Fit For Adventure Campaign, this was the first introduction of Chillos.

Product Videos

These easy-to-digest videos give all the product details about Chaco faves, without losing the brand’s personality.

Z/Sandal

2021 Product Video to showcase Chaco’s iconic Z/Sandal.

ReChaco

An introduction to Chaco’s repair/restrap/resole program called ReChaco.

Chillos

2021 Product Video for Chaco’s newest sandal collection, Chillos: Designed for the Unwind

Classic Flip

2021 Product Video for the flip that isn’t a flop, Chaco’s Classic Flip.

Lowdown

2021 Product Video that gives the down low on the Lowdown.

Thomas Rhett Collection

Interviewing and collaborating with one of country music's greatest, we created a campaign for Chaco’s new line of sandals.
All of them inspired by his favorite memories outdoors.

Thomas Rhett Launch - 2:00

Thomas Rhett Teaser - 0:15

Thomas Rhett - Closer Look: Reflections

Thomas Rhett - Closer Look: Big Sky

Thomas Rhett Launch - 0:30